Sunday, September 03, 2006

Tesla Motors Will Help


While only a hundred or so of the Tesla Roadsters will be produced, they will help accomplish two of the needed steps that have to happen in order to advance the use of electric cars. The first is to get electric cars viewed as "mainstream". The second is to get electric cars in the news.

In order to get widespread acceptance for electric cars they will have to be practical and they will have to appeal visually to the public. Well, the Tesla Roadster accomplishes one of those ! At $100,000 or so it is not exactly practical. But it is a looker ! And that is important.

We do not believe that electric cars should become the primary type of vehicle used in the US but we do believe it can and should in the mix ( whether it is 5%, 10% or 20% ). Electric cars are one piece to the puzzle to allow us to reduce our "all or nothing" strategy with oil.

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